Graphic Design students at Priestley College have been gaining valuable real-world experience after working on a live design project set by NMC Design+Print.

The Level 3 students were tasked with creating graphics for a digital campaign that communicates the social impact of the organisation.

The brief challenged them to design a series of visuals that highlight the value businesses add by working with NMC Design+Print, while maintaining a positive and empowering tone.

Student Eleni Curteanu said the experience helped her understand the importance of thoughtful design.

“The most valuable lesson I had learnt while taking part in this project is to never underestimate the little details that matter,” said the former Birchwood Community High School pupil.

“No matter how big or small, from the colours used to the shapes involved, every little bit counts.”

NMC Design+Print is part of the NeuroMuscular Centre, a charity that supports people affected by neuromuscular conditions through services including physiotherapy, training, employment opportunities and community support.

The creative business works with socially minded organisations across the UK while also providing employment opportunities for people living with muscle-wasting conditions.

Eleni, who also studies A-Level Fine Art, added that working on a real client brief made her think more deeply about the purpose behind her designs.

“I know this will benefit me in the future because it will help me realise that no matter who I work for or what artwork I create, it’s the small details that many people pay attention to,” she said.

Students presented their ideas to representatives from the organisation.

Alison Evans, from NMC Design+Print at the NeuroMuscular Centre, praised the standard of work produced.

“It was a pleasure to meet the graphic design students from Priestley College and review the work they produced for us,” she said.

“Each student presented their final piece with confidence and articulated their inspiration and creative process with real passion. We were delighted to see such variety, originality, and creativity in their responses to the brief.”